Kinetic, the global leader in contextually connecting and activating audiences on the move, announced today that it has named Christine Moore as its Global Chief Operations Officer, a new position at the agency. Christine will manage operations, including business and market growth, acquisitions, compliance and risk management, strategic partnerships, talent development, financial performance, processes and investments. She will report to Global CEO Mauricio Sabogal and will be based in the agency’s New York office.
Christine previously served as COO of MDC Partners’ KBS+ (Kirshenbaum Bond Senecal), where she developed a global structure for all operational, financial, IT and HR functions, working closely with the CEO to drive strategic plans for expansion, new market capabilities and overseeing the agency’s global financial team. Prior to KBS+, she served in a variety of senior level financial roles at McGarryBowen and IPG Mediabrands. She also has client side experience developing and executing global sourcing strategies for all international markets at Pepsi.
“I am thrilled to welcome Christine to Kinetic,” said Mauricio Sabogal, Global CEO. “She is a great addition to the global leadership team, and her expertise will help us achieve the goals we’ve outlined in our strategic plan and support the transformation of a strong Kinetic for the future.”
“Having worked with Mauricio in the past, choosing to join him on the Kinetic team was an easy decision,” said Christine Moore. “His passion and energy around our broader industry and personal philosophy to move Out-of-Home to the center of the strategic media plan, made this a compelling opportunity. I love the creative and strategic work emerging from the organization and am excited to get started.”