Vodafone - Recharge with Fresh Air

  • Challenge

    The great smog of Delhi is reckoned as one of the worst in the world. According to WHO survey, the air pollution in Delhi resulted in 2.2 million children with irreversible lung damage and chronic respiratory diseases and asthma.

  • Solution

    Vodafone came forward with “Fresh Air” Bus Shelter. A Bus shelter covered with transparent PVC curtain strips and high capacity Industrial Air Purifiers. LED’s with Pollution Sensors were installed to demonstrate the comparison of the pollution level. The real time air quality index numbers were constantly displayed. This helped commuters to understand the air quality they were breathing inside.

  • Result

    More than 3 lacs commuters breathed fresh air in 2 Bus shelter over a period of 30 days.