As Kinetic's multicultural specialist in the US, ALCANCE is uniquely capable of using OOH to reach the burgeoning and high-demand Hispanic market. The multicultural market tends to be more on the move, with the Hispanic community in particular five times more geographically concentrated than the general market and demonstrably responsive to out of home advertising.
For clients such as Absolut, Sony Ericsson, SAP, and Philip Morris, ALCANCE delivers informed and effective strategies to communicate with Hispanics around the country.
