/  Programmatic by Clear Channel

Programmatic by Clear Channel

Clear Channel International choose  the Belgian market for launching a first OOH programmatic solution. Clear Channel will now start rolling out this service to UK media buyers.
This programmatic solution is an online platform allowing to select several technical criterions and to place orders in real time. In Belgium,  Deliveroo, Unilever & Zalando followed Kinetic in this first step towards programmatic buying.